Crystal Bridges State of the Art 2020 Summit
2020-09-23 - 2020-09-24
On 23 September, Alice Walton, Founder of Crystal Bridges Museum of American Art, and Darren Walker, Ford Foundation President, will host Insights from a Changing America — a free, interactive and virtual summit that brings together an extraordinary group of America’s brightest minds, influential voices, and talented artists.
This Summit, moderated by lifelong activist and renowned actress Kerry Washington, will investigate the themes and ideas raised by the Crystal Bridges’ exhibit: State of the Art 2020. Throughout 2018 and 2019, curators from Crystal Bridges travelled the nation to meet hundreds of artists in their workspaces, resulting in the selection of 61 artists who are actively engaged with themes including:
• World-building: creating real and fictional spaces
• Sense of Place: investigating ideas of home, family, and immigration
• Mapping: connections to and relationships with landscapes and power
• Temporality: the concept of time and how we perceive it
Examining a range of issues pertinent to contemporary life in the United States, the Summit program will explore these artists’ works as they relate to an America amidst transformative demographic, technological, environmental and cultural changes.
This powerful and provocative virtual gathering will connect participants with these meaningful themes in three sessions and focus on topics that have taken on a new sense of urgency: “Sense of Place: Nurturing Vibrant Communities;” “Confronting History: Changing the Narrative;” and “Shifting Grounds: Art Education for a New Age.”
The insights of the group will be captured for public dissemination as part of Crystal Bridges’ ongoing core commitment to make American art more accessible and relevant to a broader audience. Christie’s invites you to be a part of the dialogue.

What Arts Organizations Need to Know About TIKTOK
2020-09-24 13:00 - 14:00 (America/New_York)
Live conversations that fuel the future of the arts. Hosted by CI’s President, Erik Gensler, CI to Eye Live features timely conversations with leaders inside and outside of the arts.
WHAT ARTS ORGANIZATIONS NEED TO KNOW ABOUT TIKTOK
TikTok now has 100 million active users in the U.S. and while 80% are under the age of 35, the user base is aging up exponentially. With its unique algorithm, TikTok can quickly deliver an organic social following if your content resonates. TikTok users love the app—90% of users access it daily.
In this session, you’ll learn more about TikTok and how arts organizations are utilizing the platform. Even if you decide it isn’t right for your organization (there are many valid reasons, especially in the middle of a pandemic), it’s important to understand how TikTok fits into the larger digital landscape.
FEATURED ARTS LEADERS
Sarah Doolin Roy, American Ballet Theatre
Connor Holloway, American Ballet Theatre
Sloan MacRae, Carnegie Museum of Natural History
Christopher Williams, Capacity Interactive
Adrian Yablin, Capacity Interactive

"Events" in the Post-"Information" Age
2020-09-25 08:00 - 09:00 (America/New_York)
A/Professor Julia Sonnevend and Dr. Bernard Geoghegan
The New School and Kings College London
Will the word information acquire new meanings under the pressure of technological transformations caused by the Covid-19 digital lockdown? How will people understand, define and experience major or minor events when they are limited to virtual encounters, online meetings and social media catch-ups? The webinar will interrogate old meanings and explore emerging connotations of what becomes information and whither the nature of an event in the seamless enfolding of the two in the online world.
Register via Zoom here
About the Presenters
Julia Sonnevend is Associate Professor of Sociology and Communication at the New School for Social Research in New York. She is the author of Stories Without Borders: The Berlin Wall and the Making of a Global Iconic Event (Oxford University Press, 2016). Her research argues against the extensive rationalization and disenchantment of communication studies in contemporary social life, to argue that people remain deeply influenced by stories, events, mythologies, totemic objects and magnetic personalities.
Bernard Dionysius Geoghegan from Kings College London is a writer, media theorist, and historian of science. His research explores how digital technology–as an ensemble of instruments, practices, inscriptions, and concepts–shapes science, culture, and the environment. His publications include articles on the emergence of the computer screen from geopolitical anxieties, the changing conditions of digital interactivity from Cold War vigilance to anthropocentric globalism, recent German media theory, the technological infrastructures of spiritualism, decolonial HCI, critical interface studies, and the ideology of smart cities.

2020 World Culture And Tourism Forum: Recovery with Innovative Transformation
2020-09-28 - 2020-09-30
Aiming to accelerate the transformation of tourism activities and seek innovation opportunities for the industry, the 2020 World Culture And Tourism Forum co-founded by Xi’an Municipal Government and Trip.com group will take place on September 28-29 this year in Xi’an, China.
Themed “Cultural & Tourism Recovery With Innovative Transformation“, the Forum will focus on development strategies for the leisure vacation sector, opportunities for the transformation and upgrade of the culture and tourism industries, key issues for the cooperation and development of the Silk Road initiative, opportunities for the homestay space post-pandemic, cooperation and innovation of tourism cities along the Silk Road, and public policies for the management of tourism crisis, and cultural tourism innovation.
Contact: register@traveldaily.cn

Catalonia Workshop: B2B travel and tourism networking
2020-09-30 - 2020-10-01
Tour operators and distributors to vital markets meet tourism product from across Catalonia and surrounding regions in an accessible B2B workshop.
Ideally placed at vital moment in the region’s bounce-back, ETOA’s Catalonia workshop on September 30th will be the ideal opportunity to lay the foundations for a sustainable recovery. The online workshop will bring together selected travel buyers in a highly accessible half-day of B2B online meetings, matched in advance based on the preferences of suppliers and operators alike.

MuseumNext Disrupt
2020-10-05 - 2020-10-31
A four-week online programme specially created for museum leaders, innovators and makers

Get started on your comeback.
The world is facing unprecedented times with the Covid-19 pandemic, Black Lives Matter protests and an ongoing Climate Crisis.
This much is certain: Just as 2020 has changed lives, disrupted business and exposed the competence (or lack thereof) of governments, it will lead to permanent shifts inthe world.
How can museums make sense of the ground shifting beneath their feet? How can they provide better leadership in tough times? How are they reinventing themselves?
Over four weeks, MuseumNext will look to answer these questions, with talks, interviews and perspectives from leading museum thinkers around the world.

Ready for a fresh start?
MuseumNext Disrupt is our new professional development programme, designed to fit into your life.
Over four weeks discover innovative newapproaches, useful tools and frameworks and inspiring case studies.
The four week syllabus will consist of four modules on resilience, innovation and what’s next? All delivered online in a flexible format that you can study at your own pace.

Designed for you
MuseumNext Disrupt has been designed to fit into your life with high quality content for you to watch online or download and consume on the go.
We’ll share around three hours of new content each week including talks, interviews, workshops and films from our community.
These films will be available for 12 months, allowing you to return to the content again and again.

Make Global Connections
The Covid pandemic means that all of us are living through unprecedented times.
The support of like-minded peers and mentors from around the world going through similar things will help you to bounce back and get ready for the new normal.
MuseumNext Disrupt connects you with a global cohort to support you on this journey.

MAAM 2020: Do Museums Still Need Objects
2020-10-05 - 2020-10-17
Once perceived as static “cabinets of curiosities”, museums are now evolving their missions to meet the needs of their ever-changing communities. As we think about how museums will look in the future, we also need to think about how collections serve diverse audiences. The question remains: Do museums still need objects?
The MAAM Annual Conference will examine this question in its entirety. We will discuss the ways in which art, history, and science collections can play a new, or different, role in the museum. We will discuss how digital technologies make collections more accessible to communities. We will discuss how museums thrive with and without collections. We will discuss tough topics regarding collections. We want to know what you think about this question!
Registration will open the week of September 1, 2020.
What is the theme?
The theme of this year’s conference is “Do Museums Still Need Objects?”. Our Program Committee found this theme to be relevant amidst the pandemic and period of social activism that we are seeing today. We recognize that the theme is larger than a simple question of whether a museum needs to have objects, but also begs the questions: how do we interpret the objects we have? How do we manage interpretation without a collection? How do we use controversial objects to discuss difficult topics?
What will the program look like?
The Virtual Annual Meeting will take place over October 5-16, 2020. We will have approximately 10 days worth of content including webinars, program affinity group meetings, the Weil Lecture, our Annual Meeting, and other networking opportunities. A formal schedule will be shared prior to the opening of registration in September.

Europe Profile and Trends
2020-10-07 10:00 - 11:00 (America/New_York)
Presented by
Catherine Devine | Global Business Strategy Leader – Libraries & Museums, Microsoft
Catherine leads strategy for Libraries and Museums within Microsoft’s Education division. In this role her goal is to leverage technology to further the missions of Libraries and Museums globally in attracting visitors, optimizing the visitor experience, supporting research, serving the community, improving operations and exploring emerging opportunities for Libraries and Museums as their role is defined in a continually changing world.
Catherine was most recently Chief Digital Officer at the American Museum of Natural History in New York City. In that position, she led the digital transformation of the Museum for 7 years, as part of a 25 year career in technology across a variety of industries. Catherine has had a lifelong love and interest in technology and its ability to optimize outcomes across all aspects of life and society.
Catherine is originally from Sydney, Australia, holding a B. Business (Accounting) from the University of Technology, Sydney and a M. Sc Business Analytics (Data Science) from Syracuse University.

The Art Newspaper Live: Is the new spirit of collaboration lip-service or game-changing?
2020-10-08 17:00 - 18:00 (Europe/London)
New models for new times: Rethinking the art market in a changing world
The past year has presented the art trade with unprecedented challenges, but it has also revealed how changes in the way we do business may re-shape the industry into a more collaborative one. More galleries are working together, new art communities are coalescing and digital innovations are being developed at great speed. It is clear the art market is headed in a new direction—and if flights are grounded and borders closed due to the pandemic, perhaps that new direction will be a “glocal” one.
Join The Art Newspaper’s art market experts in conversation with industry thought leaders like Sunny Rahbar, Ayo Adeyinka and Clare McAndrew to discuss why galleries of all sizes are teaming up to try out new ideas, the shift to the “glocal” and what the art world can do to prepare for what could be a radically different future.
Talk Series Schedule
5pm BST // 12pm ET // 9am PT
8 October
Is the new spirit of collaboration lip-service or game-changing?
Featuring
Pilar Corrias, Pilar Corrias Gallery // Caroline Douglas, Contemporary Art Society // Sunny Rahbar, Third Line // Neil Wenman, Hauser & Wirth // moderated by Anna Brady, The Art Newspaper
15 October
Breaking boundaries—local is the new global
Featuring
Rachel Lehmann, Lehmann Maupin // Sundaram Tagore, Sundaram Tagore Gallery // Rakeb Sile, Addis Fine Art // Ayo Adeyinka, Tafeta // moderated by Anny Shaw, The Art Newspaper
22 October
Economist Clare McAndrew in conversation with Georgina Adam

The Museum of the Future: Digital Transformation and Immersive Technologies
2020-10-14 11:00 - 12:00 (Europe/Paris)
About the Topic
The pandemic has showed museums the many benefits of digital and immersive technologies such as virtual- and augmented reality. However, there is a need for up-skilling and training of museums professionals on how to use the new technologies. Olaf Sperwer’s NEMO Webinar will give an overview of post-pandemic transformation concepts where digital and immersive technologies can be offered as new services to engage and share experiences with visitors and create new alternative funding sources. Based on case studies, the participants will learn about possibilities and limits of digital and immersive technologies. They webinar will also discuss costs and monetarisation models.
Olaf Sperwer
Olaf Sperwer is a senior technology consultant and Head of Digital at VRmed Ltd (Immersive Technology Development) based in the UK. Sperwer has a master of Psychology and Economy. In his early professional life he developed TV formats for children such as “Logo”, a news program on the German TV channel ZDF. Sperwer consults and supports businesses worldwide using digital and immersive analytic and production technologies to transfer traditional business models into digital environments. He works for leading companies in the cultural, media, and health industry. Sperwer is a leading member of several international research projects that evaluate immersive technologies.

MUŻE.X - SHAPING MUSEUM FUTURES
2020-10-15 - 2020-12-12
The bi-annual conference is an international project developed jointly by Prof. Carmel Borg and Dr Sandro Debono at the Department of Arts, Open Communities and Adult Education (University of Malta). The conference seeks to inform the Department’s vision for and its active advocacy towards democratising the museum space and develop new museum models that are inclusive and polyphonic.

Digital Art Month - Talk #2
2020-10-15 11:00 - 12:00 (America/New_York)
Virtual Reality in Art: Gamification, Visualization Tool or Art Itself?

To accompany Digital Art Month, a public exhibition of digital art in NYC during the month of October, we’re hosting a series of online talks with leading art + tech professionals. View the full talk schedule on www.digitalartmonth.com/talks

Allegra Shorto, Art Director Khora Contemporary
Myriam Achard, Director of Public Relations and Communications Phi Centre
Winslow Porter, Director, Producer and Creative Technologist (Tree VR)
Moderator: Giulia Archetti, CADAF

2020 AMMC Virtual
2020-10-19 - 2020-10-23
A national resource network, the American Museum Membership Conference is a not for profit organization that sets the standard for professionals in the field of membership-based fundraising through trend analysis, training, shared communication, mentorship, and support.

Expanded Formats | Reimagining Art Economies Online
2020-10-20 08:00 - 09:30 (America/New_York)
During this interactive event, Lucy Rose Sollitt and Jo Townshend convene a panel of experts working in the field of art and technology to consider:
What if approaches to selling and experiencing art online were based on a deeper understanding of the artistic possibilities and politics of technologies? Might alternatives to dominant economies be revealed?
Together we will consider a range of models and ideas imagined by artists, thinkers, critical technologists working with and reflecting on networked technologies. From blockchain enabling alternative models for selling and supporting creation of born digital artworks, to curated content and art based on Web 1.0 principles. It will explore whether such approaches offer viable alternatives for generating sales while freeing art from dominant market dynamics. And reflect on which perspectives could anticipate future artistic economies.
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This event will take place via Zoom. A link to join the event will be sent to you shortly.

Mobile Guide Strategy: in-gallery, at-home, and on personal devices
2020-10-21 13:00 - 14:00 (America/New_York) | Culture Connect
Whether your institution is still closed or has re-opened, your mobile guide strategy has had to evolve due to the Coronavirus.
In this webinar, we’ll share frameworks for thinking through your mobile guide program and call out case studies to illustrate. We’ll cover:
– Content strategy frameworks and tools
– At-home use-case for a mobile guide
– Bring-Your-Own-Device best practices for in-gallery
– Rethinking the ‘scavenger hunts’ to engage all age groups
– Developing solution for ‘now’ that still works ‘after’ Coronavirus
– Where and how to publish, gate, and monetize
You’ll walk away with practical solutions for thinking through your mobile guide program whether you are doing this for the first time, switching from traditional hardware, or already have experience with creating mobile apps.
As always, we’ll take your questions along the way (feel free to send us in advance as well).

The Future of the Blockbuster: A Need for Change?
2020-10-22 14:00 - 15:30 (America/New_York)
In this forum, panellists will consider whether, when the pandemic ebbs, they expect and would welcome a return of these large-scale exhibitions. Or whether they think that the current Covid-related limitations – and the demands for greater focus on social justice and concern for the environment – require a reconsideration of institutional purpose, financial models, and audience needs. Is an imaginative focus on permanent collections and local audiences the path ahead for some institutions and, if so, will audiences and critics shift their expectations accordingly? How best are the interests of knowledge generation served? Is there an opportunity for a greater sharing of resources and expertise across the sector? Will a digital offering need to be re-evaluated as more than a secondary alternative, particularly if audiences remain reluctant to travel?

ReMuseum 2020: Exploring Virtual Content
2020-10-22 15:00 - 16:00 (America/New_York)
In Conversation with Simon Delacroix and Neal Stimler
Interviewed by Solimar Salas (VP of Museum Content and Programming, Museum of Latin American Art)
Thursday, October 22, 2020 12:00PM – 1:00PM PDT
Recover. Reimagine. Revive. What does ReMuseum mean to you? Join this virtual conversation to delve deeply into the challenges that the museum field is currently facing and how our field can move forward. Come ready to dialogue!
This program will explore ways cultural institutions can fulfill their missions using digital technology to engage audiences through sharing collections, exhibitions, and programs as part of an overall organizational strategy.

Deloitte's Art & Finance Panels | ArtCity 2020
2020-10-23 - 2020-10-29
This year, we will organize a series of virtual “Art & Finance Panels” in collaboration with ArtCity*, a novel interactive platform that replicates as closely as possible the in-person experience of a live art fair.
Through this unique art market online event, Deloitte Luxembourg will lead every day, from 23 to 28 October, 7 online conference panels, organized in collaboration with Deloitte China, Italy, Japan, Monaco, Portugal, Russia, Switzerland and USA, on the following subjects:
Friday, 23 October
15:30-17:15 (CET)
Culture & Smart Cities.
As a result of the current sanitary crisis and the digitization of culture, does it make sense to include culture in the concept of smart cities?
Saturday, 24 October
15:30-17:00 (CET)
Culture & Sustainable Impact Investment.
With the Covid-19 crisis, financing culture has become even more problematic hence should we consider new creative financing approaches
Sunday, 25 October
11:00-12:30 (CET)
18:00-19:30 (Hong Kong Time)
Hong Kong Art Market.
A look into the future. With the support of CHINALUX
Monday, 26 October
15:30-17:00 (CET)
Digital Transformation in the Art Market.
What does this actually mean?
Tuesday, 27 October
13:00-14:30 (CET)
15:00-16:30 (MSK)
Как мы можем развить российский рынок искусства
(How We can Expand the Russian Art Market)
(Organized by Deloitte Russia, language: Russian)
Tuesday, 27 October
15:30-17:00 (CET)
Trust – Transparency – Responsibility Trends in the Art Market.
Benefits and challenges for collectors and dealers.
Wednesday, 28 October
15:30-17:00 (CET)
Art & Collectibles.
Which wealth management service offerings meet UHNWIs’ needs?

Reopening Plans and Next Steps
2020-10-27 - 2020-10-28
A group of esteemed panelists from Observer’s Arts Power 50 will discuss how arts organizations are moving forward with reopening plans, next steps, and what this will mean for arts institutions in the future.
Please note: time is subject to change.

Invigorating the Arts Industry: 2020 and Beyond
2020-10-27 - 2020-10-28
A group of esteemed panelists from Observer’s Arts Power 50 will discuss how arts organizations are moving forward with reopening plans, next steps, and what this will mean for arts institutions in the future.
PANELISTS:
Anne Ellegood (Executive Director, ICA LA)
Alex Paik (Founder and Director, Tiger Strikes Asteroid)
Susanne Vielmetter, Owner and Director of Vielmetter Los Angeles

Social Media as Engagement Instrument for Cultural Heritage Institutions
2020-10-27 - 2020-10-28
The Common Culture project is organising a webinar in cooperation with Europeana, focused on the use of social media as an engagement instrument for cultural heritage institutions.

Using Technology to Aid Visitor Experience in the Age of Covid
2020-10-28 - 2020-10-29
A free 30-minute webinar with practical tips on to harness the power of Technology to give your visitors confidence and improve their overall visit
Includes expert advice and best practice from those attractions already engaging technically with their visitors. How can their pre-visit online experience be improved? What simple steps on-site could make for a safer, more enjoyable experience? Post-visit, are you staying connected with your visitors and why is this valuable?

Digital Connections: What Arts Organizations Can Learn From China's Livestreaming Trend
2020-10-29 - 2020-10-30
Join Jing Culture & Commerce, Fliggy, the travel services platform of Alibaba, and The British Museum for an in-depth exploration of livestreaming and its potential for museums, cultural institutions, and related organizations.
During this webinar, we’ll discuss the booming livestreaming sphere in China, the changing landscape of museum audience engagement during the pandemic, how museums and cultural organizations in other parts of the world are adapting livestreaming strategies and events, and how arts organizations large and small can connect with global audiences and generate new revenue streams through cultural livestreaming.
The webinar will presented by Peter Huang, Managing Editor of Jing Culture & Commerce and Jing Travel, which are part of the Jing Group–one of the most trusted English-language sources of news and information about global trends in culture and technology, including Chinese culture and commerce, for institutions, companies, and professionals worldwide.
Peter will be joined by:
Ada Xu, Regional Director (Europe & Middle-East), Fliggy
Natasha Furey, Tours and Groups Manager, The British Museum

Digital Art Month - Talk #6
2020-10-29 - 2020-10-30
Digitizing the Art World: The Impact of Covid-19

To accompany Digital Art Month, a public exhibition of digital art in NYC during the month of October, we’re hosting a series of online talks with leading art + tech on www.digitalartmonth.com/talks
Anne Bracegirdle, Senior Director Superblue
Ben Hartley, Execturive Director National Arts Club NYC
Christine Kuan, CEO Sotheby’s Institute of Art
Ulvi Kasimov, Founder .ART
Moderator: Mary von Aue, Observer Arts

ArtTech Forum 2020
2020-11-05 - 2020-11-06
The 4th edition of the ArtTech Forum will focus on how to promote and live arts and culture in the post-covid era.
Given this exceptional year, the Forum embraces with a digital platform created with our partner, ETH Zurich. We are also keen to maintain the sense of belonging that is key for our community. This new approach to ArtTech aims to encourage not only networking, but also active participation.
The program will include keynote speeches, roundtable discussions, and parallel sessions enabling participants to rethink how we both produce and access culture. Our speakers will include representatives of prestigious international organizations from diverse backgrounds.
Demonstrating that digital does not have to mean passive, our new platform gives participants the opportunity to take part in smaller breakout group sessions and fully contribute to the proceedings.
We will also award the 4th ArtTech Prize to one of the 8 innovative startups selected by an international jury. Startup companies will pitch online prior the event, but will participate in “real-time” for Q & A scheduled for 5th November 2020.
While this year will be a little different, we anticipate an opportunity to broaden the ArtTech audience.

Creating immersive experiences
2020-11-09 - 2020-11-10
How to create compelling experiences and attract visitors in physical places

How Technology (VR/AR) is enhancing experiences in location-based attractions?

Creating unique places and compelling experiences in art, culture and lifestyle destinations

Discovering what’s behind the curtains: business models, economics, operations

MCN 2020 VIRTUAL: Sustainability: Preserve/Progress
2020-11-10 - 2020-11-20
What sustains us? The conference theme for MCN 2020 VIRTUAL—an experience like no other previous conference—is Sustainability: Preserve/Progress. Together, we will explore the tension between transformation and longevity. Sustainability has many facets—technological, financial, environmental, cultural, social, and personal. We recognize the increasingly fraught nature of sustainability—amplified now as we navigate global crises in health, labor, climate change, decolonization, and more. Let’s confront these issues, retool our skills, reconnect with one another, and work together for a more equitable digital future in museums.

#ArtProject2020 Vancouver Biennale Art + Tech Expo
2020-11-11 - 2020-11-16
From November 11th to 15th, the Vancouver Biennale will host #ArtProject2020, a virtual art and technology expo exploring digital art and the newest technologies shifting the art world. This event is free to attend and those without previous exposure to the field will benefit most – everyone is welcome. #ArtProject2020 will be the Vancouver Biennale’s first display of tokenized art, which is powered by blockchain technology and has redefined digital artwork ownership. This fun-filled, educational, hands-on expo will feature panel discussions, workshops, and gamified activities including a crypt-puzzle, digital art battle live, and virtual gallery tours. To reserve a spot and see the complete speaker list and schedule, visit www.artproject.io. Trilingual programming in English, Spanish, and Chinese will be available.

While the expo will be exclusively online and open to a global audience, it is anchored by a future physical installation by New York based Colombian artist Jessica Angel. Cleverly titled Voxel Bridge, this public artwork will transform the area underneath Vancouver’s Cambie Street Bridge into an immersive experience to transport visitors between physical and digital worlds. The installation will take place in Spring 2021, pending official health advisories. In the meantime, #ArtProject2020 will be a unique opportunity to preview and engage with key ideas that inspired Angel’s vision to build a digital port at the centre of Vancouver.

Europeana 2020 Crisis, Change and Culture
2020-11-11 - 2020-11-14
CRISIS, CHANGE AND CULTURE

2020 is not the year we thought it was going to be. A global pandemic has changed our day-to-day lives. The Covid crisis has brought home how connected our lives are across the globe, while the injustices and societal inequalities that exist between them have been thrown into sharp relief. This demands a response from us. Above all, this year has shown us that we need to build more coherent, coordinated and effective approaches to dealing with the challenges facing society, whether it is a short-lived natural disaster, a pandemic, or the ongoing battle to combat climate change.
This is as true for the cultural heritage sector as it is for our wider society .
In recent months, culture has shown to be a compelling force: people turned to digital technology and communication to share culture and come together as families, in friendship groups and as communities. As we move through and on from these crises, how can digital culture create meaningful and positive change in our society?
Now is the time to look critically at the role of cultural heritage, and reimagine it.
Europeana 2020 builds on that momentum to explore how – together – we can develop an open, knowledgeable and creative society.

The Taste Of Art
2020-11-14 - 2020-11-15
It has long been an accepted belief that a museum is a temple of art. These days, however, priorities of museums have shifted from storing exhibits and expanding their collections to attracting the attention of various audiences.
Increasingly more often, museums seek to become cultural institutions of interest. In their turn, additional museum services, such as cafes and restaurants play an important role in positioning the museum as an accessible place for family recreation, meetings of friends and business negotiations.
It is an obvious fact that cafes and restaurants in museums help these institutions gain additional profits. However, do these structural subdivisions of the museum serve not only the commercial but also the representative function? Are cafes and restaurants in museums only places for museum visitors to have a quick snack, or can they serve as independent recreation spaces? Should cafes and restaurants in museums be incorporated into museum expositions? Do museum restaurants and cafes also possess some specific features?
