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BEGIN:VEVENT
DTSTART;VALUE=DATE:20200730
DTEND;VALUE=DATE:20200801
DTSTAMP:20260405T003326
CREATED:20200727T110545Z
LAST-MODIFIED:20200727T110545Z
UID:96880-1596106800-1596239999@jingdailyculture.com
SUMMARY:5th China New Retail and Digital Innovation Summit 2020
DESCRIPTION:2020：Get Prepared for the Digital and Smart World\nKey Topics \n\nRetail 2020： The Application and Practice of Digital Technology in Smart Stores\nHow to Boost Sales Growth by E-commerce Innovation in Digital Age?\nMiddleground+ Operations to Accelerate Retail and Marketing Innovation\nData Integration Drives Omni-Channel Sales Growth\nROI Maximization Driven by Omni-Channel Marketing\nCDP vs. DMP：Data Empowers Customer Management and Smart Marketing Upgrade\nAccelerating the Cycle of Product Delivery and Innovation\, Enabling the Digital and Smart Transformation of Enterprises\nSocial Power: How to Touch Your Customers Precisely in the Digital and Connected World？\nC2M and Flexible Supply Chain Innovation\nIce Breaking：Seizing the Opportunity of the“Sinking Market”-New E-commerce\, New Demand and New Consumption\nPanel Discussion： How to Engage New Customers and Accelerate Brand Innovation with Digital and Smart Solutions？\nChina Power：How to Build a Self-driven Digital Team ?\n5G：Get Prepared for the Smart World by Internet of Everything
URL:https://jingdailyculture.com/event/5th-china-new-retail-and-digital-innovation-summit-2020/
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BEGIN:VEVENT
DTSTART;TZID=Europe/Berlin:20200804T100000
DTEND;TZID=Europe/Berlin:20200804T130000
DTSTAMP:20260405T003326
CREATED:20200803T124601Z
LAST-MODIFIED:20200803T124601Z
UID:96965-1596535200-1596546000@jingdailyculture.com
SUMMARY:China Outbound Tourism Seminar
DESCRIPTION:Hosted and moderated by\nProf. Dr. Wolfgang Georg Arlt\,\nCEO at COTRI China Outbound Tourism Research Institute\nJan O. Larsen\, CEO at BUZZ.travel\nChina Outbound Tourism Seminar with Chinese and non-Chinese experts to celebrate the launch of the new COTRI eBook Welcoming the New Chinese Outbound Tourists. Guest relationships with Chinese visitors in the 2020s.\nThe seminar will in two panels and three presentations discuss the necessary paradigm shift in China’s Outbound Tourism after CoViD-19 – from marketing to product adaptation\, trust and satisfaction\, and how to use the time to prepare for it.\nPARTICIPANTS:\nXu Jing\nFormer Director of Asia-Pacific UNWTO\, Spain\nDr. Istvan Ujhelyi MEP\nMember of the Group of the Progressive Alliance of Socialists\nand Democrats in the European Parliament\nProf. Kaye Chon\nDean of School of Hotel and Tourism Management\, The Hong Kong Polytechnic University\nRebekka Sarah Baer\nHead of Business Development at Planet\nRoger Qiu\nDirector International Markets: Greater China Outbound Value Retail (Shanghai) Co.\, Ltd.\nGazi Haxhia\nFounder and President of Landways International\nSamantha Marsland\nSenior Commercial Analyst at Manchester Airports Group\nMaté Ritter\nBusiness Development Manager at Budapest Airport\nNikolett Tóth\nProduct Development Marketing Manager at Budapest Airport\nDavid Cleary\nHead Of Sales at EPIC The Irish Emigration Museum
URL:https://jingdailyculture.com/event/china-outbound-tourism-seminar/
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20200805T113000
DTEND;TZID=America/New_York:20200805T123000
DTSTAMP:20260405T003326
CREATED:20200723T174000Z
LAST-MODIFIED:20200723T174000Z
UID:96862-1596627000-1596630600@jingdailyculture.com
SUMMARY:Next-Level Livestreaming: How Brands Can Profit From China's Top E-Commerce Trend
DESCRIPTION:Register today to join Jing Daily and Content Commerce Insider (CCI) on Wednesday\, August 5 at 11:30 A.M. ET / 4:30 P.M. CET for a live webinar exploring “Next-Level Livestreaming: How Brands Can Profit from China’s Top E-Commerce Trend”.\nDuring the hour-long broadcast\, we’ll discuss how e-commerce livestreaming will continue to play a critical role in China’s luxury retail sector post-COVID-19 and beyond. In our discussion\, you’ll learn about successful luxury campaigns\, e-commerce livestream trends\, and hear first-hand livestream experiences from market experts.\nThis digital event accompanies the launch of our inaugural joint Jing Daily and CCI white paper\, “Next-Level Livestreaming“. Continue watching this space for more information and how to download the white paper\, releasing this week.\nClick here to reserve your spot for the “Next-Level Livestreaming: How Brands Can Profit from China’s Top E-Commerce Trend” webinar\nAfter registering\, you will receive a confirmation email containing information about joining the webinar. \n\nSpeakers:\nEnrique Menendez\, editor in chief\, Jing Daily\nEnrique is a journalist who has worked for publications in London\, Shanghai\, and New York\, including The Business of Fashion\, Hypebeast\, and Jing Daily. Menendez specializes in B2B reporting on China and the streetwear market. In Shanghai\, Menendez worked for West Bund Art & Design\, a leading contemporary art fair\, and served as managing director for elsewhere\, China’s first independent print fashion publication.\nSky Canaves\, editorial director\, Content Commerce Insider (CCI)\nPreviously\, Sky was a reporter for The Wall Street Journal in Beijing and Hong Kong\, where she also served as the founding editor of the WSJ’s China Real Time. She has been an editor at SupChina and China Film Insider\, and taught journalism and media law at the University of Hong Kong. Prior to becoming a journalist\, she worked in the China corporate law practice of a major international law firm.\nMasha Ma\, fashion designer\, MASHAMA\nBorn and raised in Beijing\, Masha graduated with a Master of Arts Degree in Women’s Wear from Central Saint Martins in London. After graduation\, Masha worked under Alexander McQueen. In 2011\, Masha established her namesake line\, MASHAMA\, and then gradually branched out to others\, including MASHAMA.Z. Celebrities such as Lady Gaga\, Naomi Campbell\, Bella Hadid\, Chen Chong\, Du Juan\, and Liu Wen have worn MASHAMA designs. She is globally recognized as one of the most prominent Chinese designers of our time.\nAnny Fan\, KOL/influencer\nAnny is recognized as a Chinese top-tier influencer in the luxury sector due to her various styles and authentic characteristics that allow her stand out in the industry. Because of her creativity\, professionalism\, and sensitivity to the market\, Anny has established stable and long-term partnerships with top international fashion houses such as Louis Vuitton\, Hermès\, Chanel\, Fendi\, Tod’s\, Bottega Veneta\, Prada\, Miu Miu\, and more. Anny has also formed good relationships with top magazines like Vogue\, Harper’s Bazaar\, ELLE\, COSMO\, InStyle\, GQ\, and others.
URL:https://jingdailyculture.com/event/next-level-livestreaming-how-brands-can-profit-from-chinas-top-e-commerce-trend/
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END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200806
DTEND;VALUE=DATE:20200807
DTSTAMP:20260405T003326
CREATED:20200717T150622Z
LAST-MODIFIED:20200717T150622Z
UID:96795-1596711600-1596758399@jingdailyculture.com
SUMMARY:Tmall Global Merchant Connect 2020
DESCRIPTION:Social distancing doesn’t mean we need to compromise on building connections or sharing knowledge and insights. Tmall Global Merchant Connect 2020 is a series of interactive virtual sessions designed to connect brands and suppliers directly with Tmall Global business development team in North America.\nRising consumer spending power and enthusiasm for online shopping are driving businesses to tap into China. With 800 million+ monthly mobile active users\, Alibaba Group’s cross-border B2C platform\, Tmall Global\, is building the future infrastructure of cross-border commerce to help merchants\, brands and small businesses all over the world to reach and engage with Chinese consumers.\nTHE NUMBERS\n• Alibaba’s Tmall Global is China’s largest cross-border e-commerce platform with 800+ million consumers from across Alibaba’s platforms.\n• Cross-border sales are on track to hit $184 million by 2021 and demand for imported growth is a key market driver in China.\n• China will become the largest retail market in the world this year with an estimated $5 trillion USD in sales.\n• China is the world’s largest e-commerce market. According to the International Trade Association\, online retail transactions totaled approximately $2.1 trillion.\nABOUT TMALL GLOBAL\nLaunched in 2014\, Tmall Global is Alibaba’s dedicated channel for cross-border e-commerce. It is the largest and most comprehensive cross-border B2C online marketplace targeting the China market. The platform allows brands and retailers without operations in China to build virtual storefronts and ship products into China. Tmall Global helps to connect more than 25\,000 brands from 92 countries and regions with more than 800 million consumers across Alibaba’s platforms.\nWho Should Join Us\nTmall Global is actively seeking leading global consumer brands for its platform in the following categories: \n\nApparel & Accessories\nBeauty & Personal Care\nConsumer Electronics\nHome Goods\nFood & Beverage\nHealth & Wellness Products\nBaby\, Kids & Maternity (including Toys)\nPet\n\nEvent Logistics\nPlease click on Register and fill out a brief survey for the Tmall Global Merchant Connect event. You will receive an email confirmation for an assigned time slot and a Zoom invitation to join the meeting. Please log into the Zoom meeting at your assigned time to be connected directly with a Tmall Global category expert.\nPrior to the Zoom meeting\, please take a look at the brief introduction video on Tmall Global. If you would like to learn more about Tmall Global before the meeting\, please go to https://merchant.tmall.hk for additional information and brand case studies.
URL:https://jingdailyculture.com/event/tmall-global-merchant-connect-2020/
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BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20200813T100000
DTEND;TZID=America/Los_Angeles:20200813T110000
DTSTAMP:20260405T003326
CREATED:20200806T124253Z
LAST-MODIFIED:20200806T124253Z
UID:96996-1597312800-1597316400@jingdailyculture.com
SUMMARY:Digital Documentation and Virtual Access to Cultural Heritage
DESCRIPTION:Learn more about digital documentation and the opportunities it provides for virtual access to cultural heritage from veteran digital documentation nonprofit CyArk . Through this webinar CyArk hopes to support other cultural institutions which may be transitioning to digital and virtual presentation of their cultural sites and assets in the wake of COVID-19.\nIn this hour-long webinar\, CyArk will share more about frequently employed digital documentation methods including photogrammetry\, LiDAR\, aerial imaging with drones and panoramic imagery for the creation of virtual tours. CyArk will also discuss the range of outputs which can be created from these technologies and their applications for assisting in the management and interpretation of cultural heritage. CyArk will also discuss various platforms for easily disseminating digital data of cultural heritage to a broad audience\, including many of which can be freely utilized by non-profit organizations.
URL:https://jingdailyculture.com/event/digital-documentation-and-virtual-access-to-cultural-heritage/
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20200813T120000
DTEND;TZID=America/New_York:20200813T130000
DTSTAMP:20260405T003326
CREATED:20200803T120955Z
LAST-MODIFIED:20200803T120955Z
UID:96960-1597320000-1597323600@jingdailyculture.com
SUMMARY:WeChat Optimization for DMOs & Cultural Institutions
DESCRIPTION:2020 has been an extremely difficult year for the tourism and cultural industries. But there’s no doubt it will rebound\, and when it does\, it could potentially be one of the biggest years on record for Chinese visitors.\nThat being said\, planning for the 2021/22 travel surge needs to begin now.\nChinese travelers will be eager for adventure\, yet cautious at the same time. WeChat is a key tool tourism organizations and cultural institutions should leverage to communicate reopening and safety information\, share independent travel itineraries\, provide customer service\, and enable touchless payments and digital destination guides.\nWe’ll kick off this webinar hearing from Lauren Hallanan\, Head of Marketing at Chatly\, who will share key findings for DMOs from the upcoming report “WeChat Optimization for DMOs & Cultural Institutions” co-authored by Jing Travel and Chatly.\nWe’ll then hear from Peter Huang\, Managing Editor at Jing Travel\, who will cover key takeaways for cultural institutions.\nLastly\, there will be a panel discussion featuring Theresa Belpulsi\, VP of Tourism\, Sports and Visitor Services at Destination DC\, who will share how DDC has incorporated WeChat into its China strategy and what tactics they have found most effective for driving ROI.\nAgenda:\n12:00 – Opening Remarks & Key Takeaways for DMOs – Chatly\n12:15 – Takeaways for Cultural Institutions – Jing Travel\n12:25 – Panel Discussion w/ Destination D.C. + Additional guest speaker\n12:45 – Q&A\nPanelists:\nPeter Huang | Managing Editor @Jing Travel\nPeter is the managing editor at Jing Travel. He oversees the publication’s editorial activities and supervises its daily operations. Prior to joining Jing Travel\, Peter worked as a project manager at Public Art Fund and obtained his master’s degree from Columbia University in New York.\nLauren Hallanan | Head of Marketing @Chatly\nLauren Hallanan is Head of Marketing at Chatly and a Chinese social media marketing consultant\, writer\, and speaker focusing on influencer marketing\, live streaming\, social commerce\, and the rise of Chinese domestic brands. She’s the co-author of the Amazon bestselling book Digital China: Working with Bloggers\, Influencers\, and KOLs\, a contributing writer at Forbes and Jing Daily\, and host of the China Marketing Podcast.\nTheresa Belpulsi | Vice President of Tourism and Visitor Services @Destination DC\nTheresa Belpulsi is Vice President of Tourism for Destination DC. DDC is the capital city’s primary marketing organization and is responsible for the economic health of a $9 billion hospitality industry employing 270\,000 individuals in the region. Theresa oversees tourism marketing and sales for the domestic\, sports and international markets as well as visitor’s services. Prior to her 17 year tenure at Destination DC\, Belpulsi served as Assistant Director of Tourism of the Fort Lauderdale Convention & Visitors Bureau. She was responsible for all domestic leisure sales as well as special events to the city. Currently\, Theresa is Chair of the Board to the regional tourism marketing cooperation\, Capital Region USA\, Inc. (CRUSA). Additionally\, she also sits on the board for a number of tourism organizations including National Cherry Blossom Festival\, Cultural Tourism DC and the International Gay and Lesbian Travel Association Foundation.
URL:https://jingdailyculture.com/event/wechat-optimization-for-dmos-cultural-institutions/
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20200818T120000
DTEND;TZID=Europe/London:20200818T130000
DTSTAMP:20260405T003326
CREATED:20200811T134618Z
LAST-MODIFIED:20200811T134618Z
UID:97024-1597752000-1597755600@jingdailyculture.com
SUMMARY:How Travel Brands Utilize WeChat Now and in Future
DESCRIPTION:Leveraging WeChat marketing to reach Chinese travel consumers\nFor global travel and retail brands with the ambition to expand in China\, recognizing WeChat as a major channel to tell a brand story is only the first step. The next important step is to establish and maintain meaningful interaction with the Chinese consumers by curating relevant content and delivering messages through well thought out strategies.\nThe industry post-COVID-19 will be full of uncertainties. How should international travel brands utilize WeChat to stay connected with the Chinese consumers now and in future?\nTo answer this question\, Dave Rumsey\, CEO of ASAP+\, a digital marketing specialist targeting Chinese consumers\, will share insights on a webinar hosted by TravelDaily China and ITB China on August 18 (12:00 PM GMT).\nWho is ASAP+\nASAP+ is an experienced travel and retail marketing expert. It has helped major travel destinations and brands including Tourism Australia\, Agoda\, Accor and Delta Air Lines reach their target audience in the Chinese market.\nDave is an experienced leader with a proven record of delivering strategic business technology initiatives across both the government and the private sectors. Prior to joining ASAP+ he was the CIO at Tourism Australia for 5 years where he led the IT and Digital Marketing transformation program.\nWhy this matters\nThemed “How Travel Brands Should Utilize WeChat Now and in Future”\, the online session will shed light on:\n● How to stay relevant to the Chinese consumers through smart content and tactics\n● How to emerge as a retail-savvy travel brand\, leveraging WeChat Mini Program e-commerce offerings\n● How to prepare for the rebound of China’s outbound travel activities\nParticipation\nRegister Now for the webinar on August 18\, and join our discussion on WeChat digital marketing for travel and retail brands.\nContact: Echo Zeng\nEmail: echo@traveldaily.cn
URL:https://jingdailyculture.com/event/how-travel-brands-utilize-wechat-now-and-in-future/
CATEGORIES:Branding,Culture,Digital Marketing,Leisure & Tourism,Travel,WeChat
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20200827T100000
DTEND;TZID=Europe/London:20200827T110000
DTSTAMP:20260405T003326
CREATED:20200824T103448Z
LAST-MODIFIED:20200824T103448Z
UID:97476-1598522400-1598526000@jingdailyculture.com
SUMMARY:Reimagining the Visitor Experience: New Audiences\, New Opportunities
DESCRIPTION:A free 30-minute webinar on how to effectively reconsider the visitor experience – pre and post visit\, on-site and online\nJames Rodliff – Operations Manager\, English Heritage\nAnne Fletcher – Interpretation & Visitor Experience Consultant\nHelping you consider whether your visitor experience is what your visitors need and want. Featuring tips and best practice from leading visitor attractions
URL:https://jingdailyculture.com/event/reimagining-the-visitor-experience/
CATEGORIES:Culture,Digital Marketing,Leisure & Tourism,Travel
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20200827T130000
DTEND;TZID=America/New_York:20200827T140000
DTSTAMP:20260405T003326
CREATED:20200824T130606Z
LAST-MODIFIED:20200824T130606Z
UID:97483-1598533200-1598536800@jingdailyculture.com
SUMMARY:CI to EYE LIVE
DESCRIPTION:Live conversations that fuel the future of the arts. Hosted by CI’s President\, Erik Gensler\, CI to Eye Live features timely conversations with leaders inside and outside of the arts.\nHOW ARTS ORGANIZATIONS MONETIZE LIVESTREAMS AND DIGITAL CONTENT\nIn a recent survey of audiences and the broader American public\, more than half of respondents reported participating in one or more digital cultural activities during the lockdown\, and 13% reported paying for cultural content.\nIn this session\, you’ll hear from several arts organizations across genres about how they’ve monetized content during the pandemic. Each arts administrator will share what they did\, how they did it\, the results so far\, and what they learned. You’ll also have a chance to ask your questions during our Q+A session.\nFEATURED ARTS LEADERS\nFrances Howorth\, Director of Marketing\, Irish Repertory Theatre\nGabriela Jirasek\, Director of Digital Strategy\, Goodman Theatre\nAlisa Martin\, Vice President\, Educational Operations\, Tenement Museum\nAnnie Penner\, Network and Social Media Manager\, The Dallas Opera\nGwen Watkins\, CMO\, Houston Symphony
URL:https://jingdailyculture.com/event/ci-to-eye-live/
CATEGORIES:Art,Branding,Culture,Digital Marketing
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