Tag
UNIQLO
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No Brand Has More Museum Collaborators Than UNIQLO Does
MFA Boston's newly renewed collaboration with UNIQLO keeps up the brand's decade-plus streak of museum partnerships. Read More -
‘Tis The Season For Museum IP Partnerships And Brand Collaborations
The recent swell of museum and brand team-ups bears out the increasing popularity and bankability of the IP model. Read More -
How MoMA Leverages the Classics to Innovate in Licensing
Robin Sayetta of the Museum of Modern Art shares how leading cultural institutions are implementing novel ideas to bring beloved art to the licensing world. Read More -
Will UNIQLO x KAWS Incite China’s Culture Lovers Again?
Chaos surrounded the June drop. Has the Japanese brand learned from the experience and what does the collaboration's popularity say about Chinese consumer tastes? Read More