Category
Jing Culture & Commerce
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Baidu’s Baike Takes Museums To Every Corner Of The Globe
Baidu’s Baike has joined forces with cultural institutions worldwide to digitize the world’s most famous museums and historic attractions. Read More -
5 Steps To Attracting China’s Millennials To Your Museum
Chinese millennials are transforming every sector of the economy, from travel to retail. Here’s how to attract more to upcoming exhibitions. Read More -
Taobao Bets Big On Creating Cultural Products For Museums
Taobao is pitching itself as the number one resource for museums hoping to capitalize on the booming demand for branded cultural products. Read More -
The Rijksmuseum Offers Chinese Tourists an Innovative App
To accommodate Chinese guests, the grand and globally popular Rijksmuseum in Amsterdam, has developed a free Chinese-language multimedia tour app. Read More -
The Met Gala Got More Than 170 Million Views in Less Than 48 Hours. Here’s How.
For this year’s Met Gala, an event that has never wanted for exposure, the Met decided to harness the vast power of the Chinese video-sharing app Douyin, aka TikTok outside of China, to the tune of 170 million views in 48 hours. Read More -
Dubai’s Burj Khalifa, The World’s Tallest Building Launches A Mini Program
The tallest building in the world, Dubai’s Burj Khalifa, has launched a WeChat Mini Program to facilitate the ease of travel for Chinese visitors. Read More
