reports
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How Museums Can Tap Into China’s Thriving Licensing Landscape
Our latest report offers an essential guide for international museums hoping to engage Chinese cultural audiences through cultural IP licensing.
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NFTs And Cultural Institutions: A Guide To The Crypto Space For Museums And The Arts
Our new report that explores how the NFT and crypto ecosystem might intersect with the interests of arts organizations.
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Tracking The Trends 2021: A Guide to China’s New-Generation Consumer
Made in partnership with TONG, this white paper spotlights the areas of growth set to go mainstream in Chinese consumer culture in 2021 and beyond.
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Digital Connections: How Arts Organizations Can Leverage Livestreaming in 2021
Download the first extensive report focusing on livestreaming in the context of museums and cultural institutions.
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WeChat Initial Touchpoint Optimization Guide: Cultural Institutions Edition
This report identifies key touchpoints and outlines successful engagement strategies across prominent cultural institutions.
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WeChat Initial Touchpoint Optimization Guide: DMO Edition
This report identifies key touchpoints and outlines successful engagement strategies across prominent DMOS.
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Next-Level Livestreaming: How Luxury Brands Can Profit From China’s Top E-Commerce Trend
E-commerce livestreaming has taken off over the past year, and the pandemic has cemented its importance as a critical tool for brands to stay connected to consumers.
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How to Grow Your Audience in a Crisis: Lessons from Chinese Cultural Institutions
This report presents strategies for cultural institutions navigating coronavirus by offering key data points, notable case studies, and expert insights from China.
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Where Next? What’s Influencing Chinese Millennial Travelers
Chinese millennial travelers are fuelling the growth of global tourism. But what influences where they want to go? And how do they plan their next adventure? Learn more inside!
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The Terrorism Impact on Chinese Tourism
This report is designed to help readers interested in nature of Chinese tourism or interested in the industry understand how terrorism can impact Chinese outbound tourism.
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