Tag
chinese fits
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Passion First, Destination Second — the European Travel Commission’s China Plan
The European Travel Commission has helped grow and diversify Europe's appeal in China. At this pivotal moment, its Executive Director, Eduardo Santander, discusses the future of Chinese travel in Europe. Read More -
Dutch Connection, the Agency Bringing FIT Travelers into Museums
An interview with Monique Knapen, co-founder of Amsterdam-based firm The China Connector. Read More -
California DMOs Campaign for Chinese FIT Travel
Chinese FIT tourists visit an average of 2.5 cities on their U.S. travels, a tendency that encouraged San Francisco Travel and San Diego Tourism to collaborate. Read More -
PromPeru Shows KOLs and Videos Win Chinese FITs (and Awards)
Peru won gold at the Chinese Tourist Welcome Awards. The success shows the value KOL creative content and working with China digital marketing experts. Read More -
America’s Most “China-Ready” Museum
Despite its location in rural Upstate New York, Corning Museum of Glass' China-smart strategy makes it a model for museums hoping to tap the world's largest travel market. Read More