Tag
chinese KOLs
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How Are Chinese Travel Influencers Handling COVID-19?
Brands and tourism administrations should consider leveraging travel influencers to assist the recovery of the tourism industry. Read More -
Kazakhstan Pitching China with KOL Campaigns
The majority of the 120 million outbound Chinese tourists visit nearby Asian countries. Kazakhstan hopes to convince them to redirect attention northward. Read More -
Pop Smart — Chicago, Warhol, And China
For the largest Andy Warhol retrospective in 30 years, the Chicago museum is using a KOL, social media, and gift shop goodies to draw Chinese tourists. Read More -
San Francisco Shows Mafengwo and KOLs are Key for DMOs
By partnering with leading city attractions, SF Travel's fun and authentic short-videos were watched 2 million times on Mafengwo. Read More -
Report: Chinese Tourism to South America
While it hasn't attracted large numbers of Chinese tourists, South America is a growing market that has seen Chinese arrivals surge recently. Read More