Chinese market

The Future of China’s KOL Industry

November 3, 2020 | Share

China’s KOL industry after COVID-19 will continue to evolve in China and in the West. However, KOL collaborations will remain an important marketing tool. Read More
How Are Chinese Travel Influencers Handling COVID-19?

May 14, 2020 | Share

Brands and tourism administrations should consider leveraging travel influencers to assist the recovery of the tourism industry. Read More

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Chinese market

The Future of China’s KOL Industry

How Are Chinese Travel Influencers Handling COVID-19?

Get smarter, faster with cultural updates that matter