Tag
Decoded
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Decoded: How To Build A WeChat Mini Program
Our conversation with the agency that created Mini Programs for MoMA and Guggenheim breaks down the process from registration to execution. Read More -
Decoded: WeChat Mini Programs For Cultural Destinations | Part Two
Mini Programs are an economic and time efficient solution that provide Chinese audiences with a range of vital functions. Read More -
Decoded: WeChat Mini Programs For Cultural Destinations | Part One
The number of Mini Programs has tripled since 2018 making them a vital tool for connecting with China— but what, exactly, are they? Read More -
Decoded: WeChat Official Accounts For Cultural Destinations
Understanding WeChat Official Accounts is a key first step towards improving marketing, broadcasting, and revenue potential with Chinese audiences. Read More