Tag
DMO
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Golden Week Data Shows Importance of Alipay for DMOs
Alipay’s Golden Week campaign saw the technology giant court DMOs, retailers, and cultural hubs. Read More -
Queensland DMO Partners with Alipay for October Holiday
Nearly half a million Chinese travelled to Queensland in 2018. The state's DMO connected with the digital payment giant to draw tourists for Golden Week. Read More -
How Chinese Millennials Use Weibo for Trip Planning
Weibo’s live-streaming and community building make it key for trip planning. Learn how Chinese millennials use Weibo and how destinations should respond. Read More -
Why DMOs Must Look Beyond Celebrity Endorsements
In recent years, organizations have typically partnered with celebrities to gain traction with outbound Chinese travelers. With the increasing influence of travel shows and user-generated content, the suitability and effectiveness of this tactic should be reassessed. Read More -
Travel Hacks: Los Angeles Knows How to WeChat, Chinese Travelers Want to Taste the World, and More Chinese Travel Trends
Our weekly round-up of the week's China-related travel news, including the shifting habits of Chinese tourists away from shopping and toward culture. Read More -
How to Attract Self-Driving Chinese Tourists
Car rental, or self-driving tourism, is a growing trend in Chinese outbound tourism that offers significant opportunities for off-the-beaten track travels. Read More
