Tag
Forbidden City
-
Decoded: WeChat Channels for Cultural Institutions
Tencent has developed WeChat Channels to compete with short-video apps TikTok and Kuaishou. Read More -
Cai Guo-Qiang Unveils His First VR Artwork at Palace Museum
Created in partnership with HTC VIVE Arts, the work marks the 600th anniversary of Beijing’s Forbidden City with virtual pops of color and sound. Read More -
The Keys To A Successful Crossover Collaboration
Quirky collaborations are all the rage in China, but how are they launched and which products are a hit? Read More -
The Californian Museum Introducing Dynastic China to Locals
Blackhawk Museum's newest gallery, 'Into China', is a deep-dive through 5,000 years of Chinese history and an homage to Ken Behring, the late founder. Read More -
How Oreo And The Palace Museum Won Hearts In China
Oreo gained 260,000 additional followers on its flagship Tmall store following its Forbidden City collaboration. Read More
