Tag
Palace Museum
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Virtual Tours And Gamification: China’s Museums Pivot Content For Coronavirus
With public gatherings restricted, cultural institutions are taking a dynamic tech-centric approach to reach a housebound citizenry. Read More -
How Cultural Institutions and DMOs Should Navigate the Coronavirus
As the outbreak continues, handling the situation sensitively is increasingly vital. We spoke to numerous industry experts to learn their advice. Read More -
How VMFA’s Alex Nyerges Created A Winning Cultural Exchange With China
The Richmond museum has been a pioneer in building relationships with prominent Chinese cultural institutions and director Alex Nyerges believes artistic exchange can become a "tie binding us together" in the trade war age. Read More -
The British Museum Drops On Chinese E-com — Again
The world's oldest public museum made $51 million by selling licensed products in China last year. The launch of a Taobao platform will increase reach and searchability. Read More -
The Victoria & Albert Museum Goes WeChat
On June 10, London’s Victoria and Albert Museum (V&A) launched a WeChat account, listing its previous initiatives with Chinese Museums. Read More -
Cartier, Culture, and the Art of Marketing in China
he Cartier x Palace Museum partnership is fundamentally different from some of the fashion exhibitions lately held in China by other luxury brands. Read More -
Meet the Empresses of China’s Forbidden City at the Smithsonian
The Smithsonian's Sackler Gallery will host an exhibition on Qing dynasty empresses and their influence on China, with items on loan from Beijing. Read More