Tag
-
5 Steps To Attracting China’s Millennials To Your Museum
Chinese millennials are transforming every sector of the economy, from travel to retail. Here’s how to attract more to upcoming exhibitions. Read More -
Showcasing 20 Years of the China Tourism Miracle
Dragon Trail Interactive's new animated film "The China Tourism Miracle" explores the advances in Chinese outbound tourism over the last 20 years. Read More -
More Leisure Time Equals More Travel for Chinese Tourists
Chinese citizens have more leisure time than they did a decade ago. Combined with higher wages, it equates to a greater desire to see the world. Read More -
Interview: Chinese Travel KOL Xiao Mo
An interview with Chinese travel KOL Xiao Mo about how she and her husband A-Hou use the different platforms to promote brands and destinations. Read More -
The Art Institute of Chicago Bets Big on Chinese Visitors
The Art Institute of Chicago has launched initiatives, such as Mandarin audio guides and Chinese social media accounts, to draw in more Chinese tourists. Read More -
Playboy Club NYC Hops on WeChat and Weibo
The iconic Playboy Club recently launched on WeChat and Weibo in an effort to introduce and promote their New York City club to Chinese diners. Read More -
China’s Douyin, aka TikTok, Introduces the Power of Short Video to Travel Brands
Chinese short video platform Douyin has grown in popularity among travelers, and DMOs need to take notice of its potential in attracting Chinese tourists. Read More -
Mexico Looks to Capitalize on Chinese Tourist Interest in Culture
Mexico doesn't attract a large number of Chinese tourists, but it has noticed their interest in visiting cultural destinations. Read More -
Barcelona Launches Mandarin App to Draw in Travel Shoppers
On March 19, the Catalan Tourist Board and La Roca Village co-announced the launch of a Mandarin-language app to guide Chinese tourists through Barcelona. Read More -
South Africa Presents Chinese Actor as Tourism Ambassador in Unveiling of ‘Sound Museum’
South Africa introduced Huang Bo as its tourism ambassador to China and unveiled a "Sound Museum" of recordings by the actor during his trip to the nation. Read More
