Search Results: europe
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Six Ways Museums Can Generate Revenue Through Digital Content And Virtual Experiences | Part One
Museums have suffered serious financial losses during the pandemic. Can digital innovation and virtual programing help them to generate revenue and navigate through the crisis? Read More -
Social Media as Engagement Instrument for Cultural Heritage Institutions
The Common Culture project is organising a webinar in cooperation with Europeana, focused on the use of social media as an engagement instrument for cultural heritage institutions. Read More -
EU Presidency Trio Conference – Museums and Social Responsibility: Values revisited
Within the framework of Germany’s presidency of the Council of the European Union, NEMO and the German Museums Association are co-organising the online conference Museums and Social Responsibility – Values revisited from […] Read More -
The Met Rolls Out Global Licensing Plan
The museum is licensing its intellectual property and will begin creating cross-over products — it's a path the museum has pursued in China since 2018. Read More -
Decoded: How To Build A WeChat Mini Program
Our conversation with the agency that created Mini Programs for MoMA and Guggenheim breaks down the process from registration to execution. Read More -
The Need for Greater Industry Synergy to Rebuild Tourism Sector after COVID-19
The expansion of route networks is always important for any both airline and airport to stimulate employment and local economy. Tourism boards also play a key role on stimulating visitor […] Read More -
Recovery Strategies for Chinese Tourism Marketing
Dragon Trail’s July webinar will look at recovery prospects for Chinese outbound tourism, with a guide to what destinations and other businesses can be doing to engage the Chinese travel […] Read More -
Can ByteDance’s Cultural Focus Push Museums Onto TikTok?
In China, the tech giant has incentivized cultural institutions to join short-video platform Douyin. Now, it's funding an international effort on TikTok. Read More -
Guide to Live Streaming for Chinese Tourism Marketing
Live streaming is the latest trend for tourism marketing in China. Here is what you need to know about the medium and how you could take advantage of it. Read More -
International Perspectives on Museum Interpretation
Moving beyond traditional gallery texts, this webinar addresses new interpretive methods with close attention to the roles that language and technology play. Speakers from institutions in Asia, Europe and the […] Read More