Search Results: tencent
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Suning Art Museum And Art Institute of Chicago Co-Launch Online Exhibition
Available as a WeChat Mini-Program, Time Travel marks a unique collaboration between a Chinese and US museum. Read More -
Now Up For Auction At JD.com: China’s Intangible Cultural Heritage
Ahead of Cultural and Natural Heritage Day, the auction site is tapping the increased public interest in cultural products to generate revenue. Read More -
From Console To Cultural Attraction: Nintendo Enters The Museum Game
Capitalizing on its enduring popularity of its IP, the video game giant is set to open a permanent home in Kyoto in 2024. Read More -
China’s Travel Sector Taps Blind Boxes
The gamification of retail purchases is shaking up domestic travel as confident Chinese consumers overdose on blind boxes for Labor Day. Read More -
Chinese Travel Marketing Can’t Do Without Short-Video Strategies
Dragon Trail Interactive's latest webinar offered pointers on how to optimize short-video campaigns to reach Chinese travelers. Read More -
The Agency That’s Bringing Italy To Chinese Tourists
In partnership with the Italian Ministry of Culture, Digital to Asia has been connecting Chinese tourists to lesser-known Italian cultural gems. Read More -
How Tourism Stakeholders Can Effectively Leverage WeChat Channels
We break down Tencent’s latest feature and highlight how the travel sector can newly engage Chinese users through short-form content. Read More -
Scienjoy And The Great Wall of China Embark On Digitally Driven IP Partnership
The Great Wall of China is actively pursuing the multimillion-dollar, fast-growing wenchuang trend. Read More -
Decoded: WeChat Channels for Cultural Institutions
Tencent has developed WeChat Channels to compete with short-video apps TikTok and Kuaishou. Read More -
Universal Studios Beijing To Boost Its Cultural Offerings With Gaming IP
The upcoming attraction's partnership with Tencent demonstrates the growing status and brand power of popular games. Read More