Tag
Van Gogh Museum
-
‘Tis The Season For Museum IP Partnerships And Brand Collaborations
The recent swell of museum and brand team-ups bears out the increasing popularity and bankability of the IP model. Read More -
Which Museums Won Over The Brand Collaboration Landscape In 2021?
The Brand & Lifestyle Licensing Awards 2021 saw a number of museums earn honors for collaborative and licensed goods. Read More -
Gogh For Gold: Inside The Van Gogh Museum’s Dynamic WeChat Strategy
The museum solidifies its Chinese outreach with its WeChat Mini Program, which boasts e-commerce and interactive features. Read More -
DHL Andnd Van Gogh Museum Partner For A Unique Shopping Experience
The partnership promises to deliver Van Gogh goods to doorsteps worldwide, swiftly and sustainably. Read More -
Four Key Fashion and Museum Collaborations in 2020
2020 has been a breakout year for fashion and museum collaborations. Here, we break down four successful examples. Read More -
Brand Impressions: Van Gogh Museum Partnership Signals China Push
The Van Gogh Museum has switched its China-licencing partner, expect a ramp up in branding initiatives beckons. Read More -
Dutch Connection, the Agency Bringing FIT Travelers into Museums
An interview with Monique Knapen, co-founder of Amsterdam-based firm The China Connector. Read More
