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China’s Douyin, aka TikTok, Introduces the Power of Short Video to Travel Brands
Chinese short video platform Douyin has grown in popularity among travelers, and DMOs need to take notice of its potential in attracting Chinese tourists. Read More -
How King Power’s WeChat Mini-program Store Improves the Customer Experience for Chinese Tourists
Thai duty-free retailer King Power launched its WeChat mini-program to make shopping more convenient for Chinese tourists. Read More -
Mexico Looks to Capitalize on Chinese Tourist Interest in Culture
Mexico doesn't attract a large number of Chinese tourists, but it has noticed their interest in visiting cultural destinations. Read More -
Barcelona Launches Mandarin App to Draw in Travel Shoppers
On March 19, the Catalan Tourist Board and La Roca Village co-announced the launch of a Mandarin-language app to guide Chinese tourists through Barcelona. Read More -
Chinese Travelers on WeChat Can Now Navigate French Railways
French national railway operator SCNF launched its official WeChat channel to help Chinese tourists better navigate the train network. Read More -
Report: Chinese Tourism to South America
While it hasn't attracted large numbers of Chinese tourists, South America is a growing market that has seen Chinese arrivals surge recently. Read More -
Tencent’s Mobile Museum Democratizing Experience For Chinese Travelers
Tencent has joined with numerous museums in China and abroad to offer a WeChat mini-program that can help guide Chinese tourists. Read More -
The WeChat Mini-Program That’s Opening Up Scotland to Luxury Chinese Tourists
With its new mini-program, Scotland is hoping to open up attractions across the country to Chinese tourists interested in the mystery and magic of Scotland. Read More -
4 Ways to Use QR Codes in Chinese Tourism Marketing
QR codes can be a useful tool for destination marketing to the Chinese tourism market. Here are four ways QR codes can be used. Read More -
Italy Draws in Chinese Tourists Despite Slip in Travel Shopping
The most popular Italian destinations for travel shopping are seeing fewer Chinese shoppers, but that doesn't mean the tourists aren't there. Read More