Live conversations that fuel the future of the arts. Hosted by CI’s President, Erik Gensler, CI to Eye Live features timely conversations with leaders inside and outside of the arts.
HOW ARTS ORGANIZATIONS MONETIZE LIVESTREAMS AND DIGITAL CONTENT
In a recent survey of audiences and the broader American public, more than half of respondents reported participating in one or more digital cultural activities during the lockdown, and 13% reported paying for cultural content.
In this session, you’ll hear from several arts organizations across genres about how they’ve monetized content during the pandemic. Each arts administrator will share what they did, how they did it, the results so far, and what they learned. You’ll also have a chance to ask your questions during our Q+A session.
FEATURED ARTS LEADERS
Frances Howorth, Director of Marketing, Irish Repertory Theatre
Gabriela Jirasek, Director of Digital Strategy, Goodman Theatre
Alisa Martin, Vice President, Educational Operations, Tenement Museum
Annie Penner, Network and Social Media Manager, The Dallas Opera
Gwen Watkins, CMO, Houston Symphony