City Fair: European Destination Workshop

Ideally placed in a vital moment in Europe’s tourism recovery, City Fair is the opportunity to lay the foundations for the return of long-haul clients. The event brings together selected […]

An Exciting Time for Brands | WITH Paris

The first half of 2020 has not spared brands. Neither did the recent social protests. The Black Lives Matter movement and imminent American elections have particularly forced brands to fist-wave, […]

Recovery Strategies for Chinese Tourism Marketing

Dragon Trail’s July webinar will look at recovery prospects for Chinese outbound tourism, with a guide to what destinations and other businesses can be doing to engage the Chinese travel […]

How Travel Brands Utilize WeChat Now and in Future

Leveraging WeChat marketing to reach Chinese travel consumers For global travel and retail brands with the ambition to expand in China, recognizing WeChat as a major channel to tell a […]

What Overseas Tourism Brands Can Learn from China’s Recovery

As overseas destinations look ahead to welcoming back Chinese visitors, we share what Chinese destinations, cultural attractions, hotels, airlines, and other travel businesses have done to inspire Chinese to hit the road – and what practical tips we can learn from their example.

Catalonia Workshop: B2B travel and tourism networking

Tour operators and distributors to vital markets meet tourism product from across Catalonia and surrounding regions in an accessible B2B workshop. Ideally placed at vital moment in the region’s bounce-back, […]